Bluenumber Introduces Slave-Free Certification

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“The Bluemark process enables companies to verify that they know every person in their supply chain. It assures the legality of the chain, the legitimacy of the operations and the liberty of all the actors involved.

Bluemark supports the claim that a product is sustainable or responsible because all the people involved in producing it are known and responsibly treated”, said Miho Okada, Managing Director of TraceBlue Japan, which offers and manages B# ID for companies based in Japan.

Bluemark’s proprietary process methodology uses mobile technology to measure the probability of slavery in any supply chain. Bluemarks are issued by comparing and matching unique actor identification with both documented evidence and public and private data sources. The process includes verification directly from workers who must agree that they are willing participants in the supply chain. Once a facility obtains a Bluemark, all outputs from that facility are recognized as being slavery-free.

“Current auditor-led certification processes are expensive, periodic, sample-based, prone to corruption, and exclude workers or farmers. These ‘invisible’ people are the ones most likely to be slaves. Bluemarks can only be issued when the ‘bluenumbers add up’ in a transparent, affordable, scalable, real-time system”, assures Puvan Selvanathan, creator of Bluenumber and a former UN Expert on Business and Human Rights.

Brian Iselin, founder of slavefreetrade, a Geneva-based NGO, says “We support efforts to develop a robust framework for challenging slavery with facts and numbers. Quantification using Bluemarks can support a values-based process for companies aiming to eliminate slavery from their supply chains”.

TraceBlue Japan is working with CRT Japan and pioneer companies to develop grievance mechanisms for garment workers and farmers in supply chains from South and Southeast Asia.  The Bluemark process is filed in the US and designed to report compliance to new Modern Slavery laws in UK, Europe and Australia.

About Bluenumber

Bluenumber was launched 29 Sept 2015 at UN General Assembly for Sustainable Development Goals (SDG) Summit. A B# ID is a globally unique identifier delivered over mobile Internet to allow workers, farmers and rural communities to participate affordably and fully in the digital economy. Bluenumber uses proprietary technology to map and analyse supply chains from point of origin. Bluenumber has offices in New York, Kuala Lumpur, Tokyo and Dhaka. TraceBlue Japan offers and manages Bluenumber-based traceability and verification systems for Japanese companies.

About CRT Japan

Caux Round Table Japan helps companies with corporate sustainability strategy and management. Since 2012, CRT Japan has led the business and human rights agenda in Asia, and hosts an annual event Business and Human Rights Conference in Tokyo. CRT Japan helps companies to respect human rights across supply chain, and supports their activities to develop human rights policy, conduct human rights due diligence and impact assessment, utilize supply chain data sharing platform between buyer and multi-tier suppliers, and e-learning platform on human rights.

About slavefreetrade

slavefreetrade is a Geneva-based not-for-profit association with a vision to free products and services globally from all forms of enslaved and exploited labour. Their mission is to ‘clean up’ company supply chains, audit them against the highest global standards in order to certify products and services as ‘slave-free’. Harnessing the expertise of governments, related non-government entities, academia and leaders in corporate responsibility, slavefreetrade drives awareness among stakeholders about modern day slavery prevalent within the overwhelming majority of supply chains.

For more information please contact:

Miho Okada

Managing Director, TraceBlue Japan 

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